This Article Full Text (PDF) References Alert me when this article is cited Alert me if a correction is posted Citation Map Services Email this article to a friend Similar articles in this journal Alert me to new issues of the journal Add to Saved Citations Download to citation manager Request Permissions Request Reprints Add to My Marked Citations Citing Articles Citing Articles via Google Scholar Citing Articles via Scopus Google Scholar Articles by Koukoutsaki, A. Search for Related Content Social Bookmarking                         What's this?

Greek Television Drama: Production Policies and Genre Diversification

University Paris 3, France, akoukoutsaki{at}yahoo.com

The study of Greek television drama production trends over the last three decades reveals the importance of the local context in television production. A quantitative analysis built on samples of fiction programmes serves to portray the diachronic evolution of Greek television drama output in two respects: in terms of quantity as well as genre. These findings, combined with interviews with professionals in Greek television, have been used to analyse the economy of the production sector and to define the different policies that have guided production over the years. In this respect, the role of broadcasters turns out to be decisive. Thus, this article demonstrates how, over time, a small European country has developed different genre subtypes based on the specific necessities of local settings of production.

Key Words: cultural homogenization • Europe • fiction • genre subtypes • Greece • local context

Media, Culture & Society, Vol. 25, No. 6, 715-735 (2003)
DOI: 10.1177/0163443703256001


CiteULike    Complore    Connotea    Del.icio.us    Digg    Reddit    Technorati    Twitter    What's this?